Semrush vs Smartly

Semrush
All-in-one SEO and competitive intelligence platform for marketers who live in search data
68.0 · B
From $139.95/mo · See pricing
Smartly
AI-powered advertising platform automating creative production and media buying across social channels
55.5 · C
From $2500/mo · See pricing
SpecSemrushSmartly
CategoryAI MarketingAI Marketing
Pricing$139.95/mo$2500/mo
Hours saved/wk66
Ease of use66
Popularity96
Usefulness97
ROI Score68.055.5

Our pick: Semrush

With an ROI score of 68.0/100, Semrush edges ahead on value for money. Plans start at $139.95/mo.

Try Semrush Free →

Related comparisons

Frequently asked questions

Is Semrush better than Smartly in 2026?

Based on our editorial ROI Score, Semrush (68.0/100) edges out Smartly (55.5/100). The score factors in cost, time saved, ease of use, and output quality.

Is Semrush cheaper than Smartly?

Semrush starts at $139.95/mo, while Smartly starts at $2500/mo. Visit the full pricing pages for plan details.

What is the main difference between Semrush and Smartly?

Both are AI Marketing tools, but they differ in pricing, ease of use, and feature depth. Semrush scores higher on our ROI metric, which weights value for money alongside real-world output quality.

🥭 ToolMango Weekly

Get the sweetest AI tools every week.

5 handpicked AI tools for developers, creators, and side hustlers — delivered weekly.

No spam. Unsubscribe anytime.