Instantly vs Smartly
Instantly
Cold email platform with unlimited sending accounts, AI warmup, and built-in lead database
From $37/mo · See pricing
Smartly
AI-powered advertising platform automating creative production and media buying across social channels
From $2500/mo · See pricing
| Spec | Instantly | Smartly |
|---|---|---|
| Category | AI Marketing | AI Marketing |
| Pricing | $37/mo | $2500/mo |
| Hours saved/wk | 6 | 6 |
| Ease of use | 8 | 6 |
| Popularity | 7 | 6 |
| Usefulness | 8 | 7 |
| ROI Score | 70.2 | 55.5 |
Our pick: Instantly
With an ROI score of 70.2/100, Instantly edges ahead on value for money. Plans start at $37/mo.
Try Instantly Free →Related comparisons
Frequently asked questions
Is Instantly better than Smartly in 2026?
Based on our editorial ROI Score, Instantly (70.2/100) edges out Smartly (55.5/100). The score factors in cost, time saved, ease of use, and output quality.
Is Instantly cheaper than Smartly?
Instantly starts at $37/mo, while Smartly starts at $2500/mo. Visit the full pricing pages for plan details.
What is the main difference between Instantly and Smartly?
Both are AI Marketing tools, but they differ in pricing, ease of use, and feature depth. Instantly scores higher on our ROI metric, which weights value for money alongside real-world output quality.
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